Campaign Snapshots

There’s no one-size-fits-all recipe for a successful campaign, but most have similar ingredients: an initial spark, a creative response, obstacles encountered – both expected and unexpected – hard work, and perseverance. 

The IFEX network of over 100 member organisations in over 60 countries is committed to the power of collaboration. That same commitment is behind this occasional series of  IFEX member campaign snapshots;  to share some of the creative campaigns members have been working on, so others can learn from their experiences.

For each snapshot, we asked the member to tell us about their campaign: what initially sparked it, what were the highlights, the obstacles, the lessons learned, and, in some cases, what’s next?

We hope that these stories intrigue you, inform you, and inspire you in your own work!

A photojournalist reacts while riot policemen clash with supporters of the Tehreek-e-Labbaik Pakistan (TLP) party during a protest, in Islamabad, Pakistan, 13 April 2021, AAMIR QURESHI/AFP via Getty Images

Campaign Snapshot: Passing a landmark law for journalists’ safety in Pakistan

IFEX spoke to Owais Aslam Ali, Secretary General of IFEX member the Pakistan Press Foundation, about their work promoting and maintaining momentum for the passage of the country’s first-ever legislation on journalists’ protection, and what’s next on the agenda. Read more

Campaign Snapshot: A groundbreaking Indonesian project to counter false information

How a collaborative project in Indonesia tackled the problem of misinformation and disinformation during the country’s 2019 elections. Read more

Campaign Snapshot: Educating the public about India’s Aadhaar biometric system

How do you empower people to protect their rights against a massive government push to require the use of biometrics? Sukarn Singh Maini of IFEX member the Software Freedom Law Center, India (SFLC.in) shares some successes, challenges, and lessons they’ve learned during an ongoing education and information-awareness campaign concerning privacy implications and legal challenges to India’s biometric identification system, Aadhaar. Learn more

Campaign Snapshot: Using humour to tackle gender violence online

In Colombia a powerful fight against online gender violence is underway, using a tool destined to become a movement in its own right. Read more

Al-Rahel Al-Kabir (The Great Departed), Facebook/The Great Departed

Campaign Snapshot: Taking on iTunes over censorship

In 2018, SMEX launched a petition in collaboration with the Lebanese band Al-Rahel Al-Kabir to make their songs – which had been censored from iTunes Middle East – available on the platform. Read all about it

Campaign Snapshot: “Byte back” against online harassment of women

IFJ Asia-Pacific shares transferrable lessons learned from Byte Back, their campaign against harassment of women online. Learn more

Campaign Snapshot: Pakistan’s First Cyber Harassment Helpline

DRF shares transferrable lessons learned from launching Pakistan’s first helpline for people facing online harassment. Read all about it